New Media’s in-house multimedia agency, Reddish Blue, is celebrating a year of creating high-quality video content that captures the essence of brands, resonates with audiences and delivers measurable ROI. Reddish Blue was purpose built by New Media to combine quality with competitive rates and a fast turnaround, which opens the doors for any brand to […]
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Following the 2023 launch of our multimedia agency, Reddish Blue, we’re sharing The Video of Things. This comprehensive trends report, a collaborative effort between Reddish Blue and New Media’s Research & Insights division, leverages our 25 years of content marketing experience to deliver unique insights into the ever-evolving world of moving content. Did you know that, according to […]
Ready for action: South Africa’s newest 25-year-old video agency flips the script on affordable, story-driven video content. Innovative, scroll-stopping visual stories, unprecedented value and a 48-hour turnaround time! The future of video is purple – or Reddish Blue. Building on the company’s 25 years of storytelling expertise, New Media’s new video agency boasts an expert […]
New Media has had one of its best award seasons on record, with the South African content marketing agency winning big in New York and London. Eight gongs at The Content Council Pearl Awards in New York in late December brought New Media’s tally of international award wins in 2022 to 14, including 10 golds. […]
The Content Marketing Institute (CMI) has announced the 81 category winners and finalists for their prestigious 2020 awards, and New Media is in great company at the top. The Content Marketing Awards is the largest and longest-running international content marketing awards programme in the world. This year’s panel of judges reviewed hundreds of entries to […]
The human brain is genetically hardwired to process information in images, be it static or moving. Now consider that about 78% of people watch videos online every week and this year 80% of all internet traffic will be video – so it makes sense that visuals are the key to landing your internal communications messages. […]
Video is an important tool for leaders to build an emotional connection with their people. Here’s an introductory guide to harnessing the power of visual media for engaging your workplace. Effective internal communication clues everyone in a company into the big picture and what it means for them. This leads to engaged employees and, ultimately, […]