So much for 20-plenty. Here we are – in the middle of a global pandemic, unprecedented restrictions and growing economic uncertainty. What does the future of content marketing look like as we delve deeper into this new reality? We can’t ignore the impact COVID-19 has had on content consumption. Out-of-home and print media have been […]
our thoughts
Category Results
The human brain is genetically hardwired to process information in images, be it static or moving. Now consider that about 78% of people watch videos online every week and this year 80% of all internet traffic will be video – so it makes sense that visuals are the key to landing your internal communications messages. […]
What is your organisation’s biggest asset? Is it the what, the where, the how or the why – the product you sell, or maybe the service you deliver? Or is it the who? The linchpin in any organisation, irrespective of industry, the engine that drives organisational success, is its people. Most organisations are focused on […]
New Media’s specialist internal comms team has produced a first-of-its-kind report investigating how South African employees experience communication in the workplace. As an internal comms practitioner, you’ve probably asked yourself one – or all – of the following questions over the years: am I using the right channels to communicate with employees? What do they […]
The biggest trend in internal communications is providing employees with social media platforms. For those of us old enough to remember the early days of Facebook, when many companies blocked work-time access to Zuck’s empire, this may be a revelation. But it makes perfect sense. Enterprise social network (ESN) platforms mimic the functionality of their […]